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OFFERS
Receive a 5-piece skincare kit, complimentary with your $250 purchase.**
Shop our holiday sets and receive a complimentary Jihambo gift wrap for a limited time.***
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First Care Activating Serum VI Bukchon Edition Balance & Nourish
PROVEN RESULTS
First Care Activating Serum is a product so iconic that 1 bottle is sold every 10 seconds.**
Backed by 23 years of research and new data mining technology, this new formula delivers the perfect combination of ingredients for visibly healthy and youthful skin.
**Based on aggregated unit sales in Korea in all channels excluding duty free stores from 2012 -2022.
AFTER 4 WEEKS OF USE
-
+5.9%
IMPROVES THE LOOK OF SKIN ELASTICITY*
-
+9.9%
STRENGTHENS MOISTURE BARRIER*
-
+14.5%
INCREASES HYDRATION*
AFTER 4 WEEKS OF USE
-
96%
AGREED SKIN LOOKS SMOOTHER AND MORE REFINED**
-
92%
AGREED THEIR SKIN LOOKS RADIANT THE NEXT MORNING**
-
89%
AGREED THEIR SKIN TONE LOOKS EVEN**
-
86%
AGREED THEIR FINE LINES LOOKED REDUCED**
KEY INGREDIENTS
Powered by Ginseng, First Care Activating Serum is more powerful than ever.
Sulwhasoo Master Complex™
The Essense of First Care Activating Serum VI.
Powered by ginseng and a combination of other precious herbs, our proprietary complex works to strengthen the skin barrier to reveal visibly healthy, youthful skin.
Through an extensive 500-hour process, our key ingredient, ginseng progressively becomes more effective and powerful, increasing the efficacy of the First Care Activating Serum VI by 29%***.
***Based on the In-Vitro test, the factors for creating the skin barrier increased by 29% compared to the previous version
RITUAL
After morning and evening cleansing, begin your First Peace Ritual with First Care Activating Serum VI.
Step 1
Step 2
Step 3
SULWHASOO PROMISES A SUSTAINABLE FUTURE
The all-new 6th generation First Care Activating Serum uses 94%**** of the natural resin formula, reduced glass container, recyclable plastic caps and FSC-certified paper.
****This index is calculated according to ISO 16128 guideline
CEASELESSLY EVOLVED
Experience the ALL-NEW 6th Generation First Care Activating Serum, inheriting the aesthetics of Korea.