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About Us

Rooted in Korean heritage, Sulwhasoo was born in 1932. With a pioneer spirit that still inspires us today, we explored the unknown and were the first to infuse ginseng with skincare. We create products as works of art, powered by heritage and unique skin science to transcend time and generations. With artistry and creativity as our vehicle, Sulwhasoo aims to bring new experiences globally, inspiring people to explore their heritage and create their own version of beauty.

Pioneering Ginseng Research
for Over 50 Years

As one of Asia’s most precious herb, ginseng is celebrated for its miraculous benefits and many efficacies. An essential in
our key products, ginseng embodies both our rich brand history and innovative spirit as artists in the field of beauty.

Our Potent Anti-Aging Formula

Through decades of research and harnessing the power of bioconversion technology, Sulwhasoo’s ginseng extract uses a rare ginseng saponin (1g extracted per 1000g of ginseng) that is further concentrated 6000* times to deliver powerful anti-aging benefits and visibly rejuvenate skin.

*Comparing the amount of ginseng saponin compound K, to the amount found in natural ginseng roots.