Newly Advanced First Care Activating Serum

WHY FIRST CARE?

First Care Activating Serum is your skin's first line of defense against visible signs of aging.  Our luxuriously lightweight and silky serum glides effortlessly across the skin, absorbing quickly, leaving it feeling instantly soft, supple, and non-greasy. Proactively target the emergence of visible fine lines and wrinkles. fortify your skin’s barrier and protect it against environmental stressors.
EXPLORE

ONE BOTTLE SOLD EVERY 10 SECONDS²

2Based on sell-in results (Korea & international) from 2019–2025

ONE BOTTLE SOLD EVERY 10 SECONDS²

2Based on sell-in results (Korea & international) from 2019–2025

YOUR FIRST STEP TO SKIN LONGEVITY

Use as the first step, morning and night, immediately after cleansing—when skin is most receptive—to deliver instant hydration and fortify the moisture barrier.

YOUR FIRST STEP TO SKIN LONGEVITY

Use as the first step, morning and night, immediately after cleansing—when skin is most receptive—to deliver instant hydration and fortify the moisture barrier.

THE ART OF GINSENG

At the heart of our formula lies 500-Hour Aged Ginseng Extract (Lymphanax™)—a rare, fermented concentrate that supports a healthy skin barrier and visibly softens fine lines.

Through a 500-hour natural fermentation process, this ginseng is transformed to maximize Saponin G17, a potent compound known to enhance circulation and fortify the skin against signs of aging. Only 1g is extracted per 100g of ginseng, making it as precious as it is powerful.

CLINICALLY PROVEN RESULTS

AFTER 4 WEEKS OF USE, USERS SHOWED IMPROVEMENT IN³

- Crow's Feet

- Elasticity

- Moisture Barrier Strength

- Hydration

AFTER 4 WEEKS OF USE⁴

- 96% agreed skin texture feels smoother
- 95% agreed skin has a healthy radiance
- 93% agreed skin looks healthy
- 93% agreed skin looks clear and bright
- 86% agreed fine lines look reduced

³Instrumental result, 30 women, with daily use

⁴Home usage test survey, 600 women, with daily use

CLINICALLY PROVEN RESULTS

AFTER 4 WEEKS OF USE, USERS SHOWED IMPROVEMENT IN³

- Crow's Feet

- Elasticity

- Moisture Barrier Strength

- Hydration

AFTER 4 WEEKS OF USE⁴

- 96% agreed skin texture feels smoother
- 95% agreed skin has a healthy radiance
- 93% agreed skin looks healthy
- 93% agreed skin looks clear and bright
- 86% agreed fine lines look reduced

³Instrumental result, 30 women, with daily use

⁴Home usage test survey, 600 women, with daily use

FIRST CARE FOREVER

Over 520,000 customers have purchased more than 10 bottles each.⁵

⁵Based on accumulated domestic sales data within Korea from its first release in 1997 to October 2022

FIRST CARE FOREVER

Over 520,000 customers have purchased more than 10 bottles each.⁵

⁵Based on accumulated domestic sales data within Korea from its first release in 1997 to October 2022

KOREA’S NO.1 ANTI-AGING SERUM, CEASELESSLY EVOLVED6

6Based on January to June 30, 2025, data reported by Beauté Research SAS through its“Korea – Quarterly Retail Sales Report at Product Level – Q2 2025” in the Department Stores, Boutiques, and E-Commerce Prestige market.(Copyright ©2025 Beauté Research SAS)

Discover First Care

best
Sulwhasoo First Care Activating Serum, Korean skincare, first essence 60ml

First Care Activating Serum VI

Preserve & Strengthen

Sulwhasoo First Care Activating Serum, Korean skincare, first essence

First Care Activating Serum VI Mini

Preserve & Strengthen

Sulwhasoo First Care Activating Mask, box of 5 sheets

First Care Activating Mask

Balance & Nourish

limited
First Care Trial Kit, pack shot

First Care Trial Kit

$86 Value

limited
new
Sulwhasoo My First Sulwhasoo Set, pack shot

My First Sulwhasoo Set

$151 Value

new
Sulwhasoo First Care Activating Mask, pack shot on white background

First Care Activating Mask Single Sheet

Balance & Nourish

limited
new
Sulwhasoo The Best Icons Set, pack shot

The Best Icons Set

$156 Value

Shop All

FAQ